The changing face of Media schools

Intro: Adapt, evolve, apply. Success will come your way

The environment of education is changing. No more is rote learning from text books the norm. It is accepted and expected that case studies are brought into campuses to impart that cutting edge value addition that is required by students today.

Employment generation alone is not the focus of media schools the world over. The environment of media is evolving so rapidly that students today are expected to understand the difference between paid news and everyday happenings. A filmmaker, a journalist or a news reader is the voice of the common man. He must know why news the world over impacts classes, cultures and people.

Rohit Deshpande, professor at Harvard Business School, took the Nov 26, 2009 terror attack in Mumbai to a different level when he brought to the world a concept of leadership from below. His case study on the Taj attack showed that critical decisions on the night of terror were taken by young interns at the hotel reception and lobby who were between the ages of 21 and 23. His TeD talk that has gone viral today changed the concept of leadership where young people at the hotel saved the lives of hundreds of guests.

There is more to the learning curve today. Shah Rukh Khan speaks at Stanford, not because he is a successful actor but because he has perfected the finer parts of his skill to become successful. Teaching today is all about bringing in best practices learnt and honed over time so that mistakes become benchmarks for learning and achievements get documented as the right approaches toward your goal.

Drones are used in photography sessions and aerial shots have become a reality. A drama class is incomplete without workshops on voice modulation and pitch and in media schools you need to understand how colours affect every aspect of a journalist and filmmaker’s life.

Change it is believed is the only constant in life and unless there is evolution there can be no success. Gone are the days when shorthand was the norm to get a writer’s job. Today you need to be passionate about changes taking place in the world at large and need to be affected by it.

Filmmaker Christopher Nolan rightly said, “Our job is all about feeling the action.” You cannot be a writer, a critic or a performer unless you do not learn to live the script or be part of your writing.

A Disc Jockey or Radio Jockey today must be able to relate to his audience. It’s not about presenting a good song any longer, it’s all about relating to your audience. Radio is about engagement and the more you learn to engage the larger will be your fan following.

Journalism schools provide you new age tools. It is the student or trainee who needs to utilise these inputs and move towards his larger progression. Let’s not look at these schools providing us jobs because the larger picture is not about getting placed but about moving upwards. Adapt, evolve and apply. Success will come your way.

 

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